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AI Agency Profit & Pricing Calculator

Stop guessing what to charge. Get data-backed retainer pricing, profit margins, and your path to $10k MRR.

Your Service Details

20 hrs
5 hrs80 hrs
$200
$0$2,000
50%
20%80%
3 clients
1 clients30 clients

Fill in your details above and click Calculate to see your results.

How to Price AI Agency Services

Pricing AI services is different from traditional agency pricing. AI tools dramatically reduce the time required to deliver results — but that value should be priced by outcome, not just hours. Many AI agency owners undercharge because they price based on time when they should price based on impact.

A good rule of thumb: your retainer should be at least 3x your cost to serve. Use this calculator to find the right floor for each client tier, then work upward based on the value you deliver.